Episode 22: Tenacious Alfred & Stagger Lee Goods

Let me introduce you to Alfred Ramos, the tenacious founder and maker of Stagger Lee Goods.

PODCAST - EPISODE 22

TENACIOUS ALFRED & STAGGER LEE GOODS

ALFRED RAMOS - FOUNDER & MAKER OF STAGGER LEE GOODS 

ALFRED RAMOS – FOUNDER & MAKER
STAGGER LEE GOODS
 
STAGGERLEEGOODS.COM
SAN FRANCISCO, CA 
EPISODE LENGTH: 50:06 
INTERVIEW BY RICK SCOTCH

Let me introduce you to Alfred Ramos, the tenacious founder and maker of Stagger Lee Goods. Alfred was born and raised in East Los Angeles. Through watching his parents striving for a better life, he learned the value of hard work and hustle. His initial thought on his life's path was in the film industry, until one day he decided to move to San Francisco. Alfred saw San Francisco as an opportunity to change his life's direction. No more traffic issues compared to L.A, a bustling Bay Area city, and most of all, he felt like San Francisco was home. As Alfred moved from job to job, one particular job set the foundation on how he approaches his business today. While working for a custom tailor shop, he became immediately fascinated by the amount of detail that goes in every single piece of clothing. At this shop, he received a real-life fashion education experience. He used his knowledge, purchased a sewing machine, and a few years later, Stagger Lee Goods was born. The name Stagger Lee comes from a legend's story about a poker game that had gone bad in the early days of society. Today, Stagger Lee Goods stands by its motto "Handmade & Built With Integrity." His shop offers limited-run hand made goods such as aprons, bartender and chef accessories, tees and a variety of leather goods.

"

Get so good at it that you can perfect and do it right away.

COCKTAIL OF CHOICE:
NEGRONI

PERFECT DAY OFF:
AT THE BEACH WITH DAUGHTER

HOBBIES:
BOXING AT 3RD STREET BOXING GYM

Alfred's attention to detail is intoxicating and inspiring. He challenges himself with each item he makes to be better than the last. He knows the value of leveraging skilled individuals to enhance his life's work. One particular individual, his wife, has been a tremendous supporter and advocate for the vision of Stagger Lee Goods. In this podcast, we talked about growing up, how he created his business, being self-aware, focusing on being great at one thing, plus other tidbits of advice. Alfred also shares his most significant life challenge he had to go through, which was dealing with his child's health. He says, "life will kick you in the ass and try to make you fall," but Alfred was not going to let anything bring him down for his child. Through this life scare, Alfred realized how truly tenacious he is and how his vision on life has completely changed. Alfred Ramos is detailed, enthusiastic, hard-working, tenacious as hell, and a dedicated father. I'm excited to see the future of Stagger Lee Goods as it continues to build and thrive. Enjoy The Podcast and Do What You Love.

"

Know Your Market, Know Your Client And Know What Your Selling.

FOLLOW STAGGER LEE GOODS

In this episode, here are Some Questions I ask & what You will learn:

Alfred Introduces himself (2:00)

Alfred talks about moving from Los Angeles & living in different parts of SF (2:45)

Memories of becoming an entrepreneur (3:20)

Alfred gets his “hustle” from his mother (4:10)

Talks about film school (4:50)

Alfred talks about his father (6:35)

Jobs before the business (7:15)

The tailor shop that changed his path (8:00)

A tip on how to be a stylist (9:10)

The beginning (10:25)

Moving around the city (11:50)

When was Stagger Lee Established (12:55)

How the opportunity comes for Bartender Aprons (13:20)

Saw an opportunity (13:45)

Just wanted to be a maker (15:10)

What motivates Alfred (15:40)

Having his daughter made him want to work from home (17:10)

Alfred talks about manufacturing and having different projects (18:00)

Pick one thing and get really good at it (18:30)

Changing it up to relax the brain (20:10)

What does Stagger Lee Goods name come from (21:25)

What's your secret sauce for your success? (23:50)

What is Alfred’s long-term vision for Stagger Lee Goods (25:25)

One of his goals for Stagger Lee Goods (27:10)

Stagger Lee Goods Sponsoring an upcoming YouTube channel (27:25)

Alfred talks about giving (29:00)

WIDWID - Being a DAD (30:05)

Alfred talks about his daughter’s health scare (31:10)  

Alfred’s father health (32:00)

Being Tenacious (34:15)

Alfred talks about his vision of himself. (37:05)

Advice for future entrepreneurs (37:25)

Being Self-aware (40:05)

Don’t be the person who makes everything (39:45)

Experience equal speed (41:50) 

Perfect Day off (44:05)

Hobbies (45:10)

Cocktail of Choice (46:30)

Define your Legacy (47:20)

Alfred is… (48:25) 

Contact Info. (48:40)

Editor’s Note: Words By Rick Scotch and Photography by Rick Scotch.


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